Optimize every delivery route in seconds — and text every customer on WhatsApp, automatically.
Routella turns your orders into the fastest multi-stop route, dispatches to drivers with no app to install, and sends live tracking on WhatsApp — so you cut fuel, save hours, and end the “where’s my order?” calls.
+10 more
Dispatch shouldn’t eat your morning.
Orders scattered across WhatsApp, a spreadsheet, and sticky notes. A route you eyeball and hope is fast. Drivers you can’t see. Customers calling to ask where their order is. It costs you fuel, hours, and repeat business — every single day.
A pile of orders becomes the fastest route — in about a minute.
Select the day’s stops and Routella builds the shortest, fastest multi-stop route across all your drivers. Fewer miles, less fuel, more drops per shift — no more eyeballing the map. Watch it happen:
- Multi-stop optimization across every driver
- Live ETAs recalculated as the day moves
- Free route optimizer, even on the Free plan
Route built ✓ 3 stops · 17.0 km · 26 min driving
Every customer gets a live WhatsApp update — without you lifting a finger.
“Order confirmed,” “out for delivery,” “arriving now,” “delivered.” Sent automatically on WhatsApp with a branded, real-time tracking link in 195 languages. The “where’s my order?” calls stop.
- Automatic WhatsApp on every delivery milestone
- Branded live-tracking page, your logo + colours
- SMS and email too — your choice per event
Sent automatically — you did nothingDrivers just open a link. Nothing to download, nothing to teach.
Send each driver their stops as a simple web link — their route, addresses, one-tap navigation, proof-of-delivery capture, and cash collection, all in the browser. Onboarding a new driver takes seconds.
- Zero installs, zero app-store friction
- Scan or tap to advance stop by stop
- Works on any phone
Picked ✓ 2/2Stop 1 of 3 · 12 minCollect cash with a clean ledger — and never chase a driver for it again.
Track Collected, Deposited, and Waiting per driver. One tap marks cash as deposited and settles the orders so nothing is double-counted. Customers who refuse or return three times get auto-blocked.
- Per-driver cash ledger, always reconciled
- One-tap “mark as deposited” settlement
- Auto-block repeat COD refusers
Your orders flow in automatically — from 16 platforms and your own API.
Connect Shopify, WooCommerce, Wix, Salesforce, Monday, Wolt and more in one click. New orders land on your board ready to route. No CSV gymnastics, no copy-paste.
- One-click connect — orders sync in real time
- Delivery status writes back to your store
- 16 platforms + custom API & webhooks
Know the van is full — before it leaves the depot.
Give products their real dimensions and Routella turns every round into cubic meters and kilograms. Watch the van fill up as orders join the route — and when the next one won’t fit, you know at the desk, not at the curb.
- Live volume + weight meter on every round
- Per-product dimensions, synced from your store
- Overload warnings before dispatch — not after
Every van checked and roadworthy — before the round starts.
Drivers run a pre-round checklist right inside their delivery link — engine oil, tires, water, lights, or anything you define. Every tick lands in your dashboard, and failed items are flagged to you before the vehicle leaves.
- Custom checklists — oil, tires, water, and yours
- Photo proof on any item, right from the phone
- Failed checks reported to the dispatcher instantly
Don’t take our word for it — drive it.
This is the real Routella running on sample data, right here on the page. Click around the dispatcher board, the driver’s link, and the customer tracking page — no account, nothing to install.
Plan optimized routes and dispatch drivers from one board.
Every feature. Animated. All of it.
The twelve most-loved below — and the complete catalog one click away. Each tile is a real Routella capability.
Live in three steps.
Link your store or add orders — one click, 16 platforms.
Pick the day’s stops. Routella builds the fastest route in seconds.
Drivers get a link; customers get live WhatsApp updates.
Start free. Upgrade when it pays for itself.
No credit card to start. Flat monthly price when you grow — never per driver, never per stop.
Answers before you ask.
Is the free plan really free?
Yes — permanent, no credit card, and you get a real route optimizer, live tracking page, and proof of delivery on it. Upgrade only when you outgrow the limits.
Do my drivers need to install an app?
No. Each driver opens a simple web link with their route, navigation, proof-of-delivery, and cash collection. Nothing to download.
How is it so much cheaper than Onfleet?
Flat pricing instead of per-driver, per-stop billing. $29 or $79 a month, or free — not $550+ that climbs with your fleet.
Will it work with my store?
Almost certainly — 16 platforms including Shopify, WooCommerce and Wix connect in one click, plus a custom API. Orders import automatically.
Can customers really get WhatsApp updates?
Yes — automatic updates on every milestone with a branded tracking link in 195 languages, over WhatsApp, SMS, or email.
Your next delivery day could run itself.
Optimized routes, no-app drivers, automatic WhatsApp tracking, cash handled. Free to start — see it on a real route in minutes.